BLUE-EYED SOUL
Despite having Usher, Mary J. Blige, Michael Jackson and Christina Aguilera on his C.V. it still took a while for Robin Thicke to gain acceptance as an R’n’B artiste. By Davina Morris
Dubbed by Pharrell Williams as the man who is “going to change music”, US artist Robin Thicke is, without a doubt, one to watch.
His impressive new album, The Evolution of Robin Thicke has already got music critics and R’n’B fans in a frenzy– possibly because the Neptunes-produced track Wanna Love You Girl, was circulating among R’n’B aficionados ages ago. (Record labels take far too long to jump on board with hot music.)
Still, the album is soon to be released, and with Thicke performing at London’s Jazz Café this week, audiences will have the chance to hear his blend of soulful R’n’B grooves for themselves.
Success is sure to beckon for 30-year-old Thicke, who is signed to Pharrell’s label, Star Trak Records. He sings, he writes, he produces and – oh yeah – he’s white.
MIXED-MARRIAGE
But thankfully, he’s quite willing to acknowledge and discuss the mainstream’s evident preference of white soul singers over their black counterparts, without dismissing the issue as a myth.
But then, issues of race– and racism – aren’t only prevalent when it comes to his career. Married to black US actress Paula Patton (who’s starred in such films as Déjà Vu and Idlewild), Thicke is all too aware of society’s racial prejudices.
“A lot of people take issue with the fact that I’m in a mixed-marriage – especially internationally,” says Thicke.
“There’s still a lot of racism out there. As a black actress in Hollywood, my wife is dealing with racism all the time. And for me, being a white guy, it’s rare for people to not make that an issue. But I don’t really care. That’s just the outlook of so many people – they need to define what’s black and what’s white. I couldn’t care less about all that. I just wanna make great music that brings people together.”
Still, he’s not oblivious to the reason why some black R’n’B fans might experience a tinge of hateration to see white artists enjoying mainstream exposure with black music – perhaps more so than their black counterparts. But Thicke doesn’t hate the haters.
“I’d hate me too – I’m a big hater. But the great thing about haters is that once they do become fans, they become the biggest fans because they were the hardest to knock down. I know, because I’m the biggest hater. I was the one who wanted to be the coolest guy in the class, so I would hate on other people in order to make myself feel better. So if anyone wants to hate on me to make themselves feel better, they can go right ahead.
“But in all seriousness, I’m very aware – especially when I come to Europe – that it is the white artists who make black music, who tend to get the most exposure.
“You see Pink, Justin Timberlake, Eminem and Nelly Furtado on the TV, but a lot fewer black artists. I think that just shows how much racism still does exist.
SUPPORT
“People want to see emulations of themselves. Very often, white people will give greater support to artists who look like them and black people do the same.
“A lot of people still aren’t able or willing to open their hearts and minds to accept greatness from any avenue. They just want it to be palatable for their sensibilities and that’s a real shame.”
What’s also a shame is the fact that it took quite so long for Thicke to catch a break. Having written and produced for the likes of Brandy and Brian McKnight and amassed dozens of gold and platinum records with artists including Usher, Mary J. Blige, Michael Jackson and Christina Aguilera, you’d have thought that Thicke’s own career would have taken off long before now.
His debut album A Beautiful World enjoyed only moderate success. And even since signing to Pharrell’s Star Trak imprint and releasing the Neptunes-produced Wanna Love You Girl, Thicke still hovered under the mainstream’s radar.
But considering that track made more than a few waves among R’n’B fans, why did it take quite so long for the new album to follow?
“It was just the record company not totally believing that people were ready for it and that there was a place for it and that it would sell. But finally, they just threw it out there with some blind faith and no promotion, and luckily the song, Lost Without You took off, and now everybody’s paying attention.
“I loved that song from the very beginning and a lot of people felt it was pretty special. So it was really a case of waiting for the record company to get on board with it as well.”
Indeed, sultry ballad Lost Without You is one of many impressive tracks on the album. It’s also a favourite of Thicke’s dad, actor and TV show host, Alan Thicke, best known for his role in the US series, Growing Pains.
Thicke explains that he never tried to capitalize on his dad’s fame.
“If I had tried, it never would have worked. It would’ve just got in the way of people seeing me and hearing my music. My dad knows that his success was always a hindrance to mine.
GREAT MUSIC
“I mean, I love my dad to death. And eventually, great music will reach people, regardless of who that music comes from. Eventually, it wouldn’t matter who my dad is. But at the same time, if Jay-Z’s dad was Bill Cosby, it would’ve taken him a long time to be taken seriously as a rapper.”
Well, at last, Thicke is being taken seriously. And having turned 30 last month, it seems that the big 3.0. is treating him kindly.
“It’s been wonderful. For years, I was worried about turning 30. But now I’m here, I’m enjoying my greatest success and an amazing marriage, so this really has been the best year of my life.”
Source: The Voice